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How it all started

The idea for SunDaze blossomed when Manon arrived in Bali in 2022 and started surfing more regularly. She wanted to buy a pretty surf suit, because if a cute gym fit makes you work out better, a cute surf suit should have the same effect, right? She did have some search criteria:

  • Sustainable fabric
  • Fun print
  • Bold colours
  • Flattering cut
  • Designed for surfing
  • Key pocket
photo of manon surfing in canggu

It proved to be a difficult search, because she couldn’t find what she was looking for. She ended up buying a surf suit, but it didn’t meet all the criteria and she couldn’t help but wonder: “am I just being picky or are other people looking for something like this too?”

The idea simmered in her head for a while and she talked to other surfer girls to get their perspectives. She soon found out that other girls were also very particular about what they like to wear in the surf.

rebecca in the mentawais surfing

THE MENTAWAIS

After meeting Rebecca on a surf trip to the Mentawais, she decided to take a leap of faith:

“Our surf trip was a rollercoaster ride, filled with unexpected twists and turns. With no particular expectations, we found ourselves in survival mode, perched on the roof of an unstable wooden boat, our hair kissed by saltwater, battling sunburns and reef-induced wounds. It was during these moments that we shared our dreams, both longing to create a surf brand with bold designs, fits that complimented women’s shapes, superior quality, and, above all, a functional key pocket.” And so, SunDaze was born—a creation emerged from an unforgettable experience.

rebecca on a bicycle in gili with surfboard in hand

OUR GOAL

We had a clear vision from the start and knew what we wanted to create. We put in a lot of hard work, made many mistakes and learned from them, slowly growing our brand into the blossoming community that it is today.

More recently, Rebecca has been pulled in a different direction, so Manon now spearheads SunDaze with our Sales Director Laura and team of freelancers by her side. Nevertheless, Rebecca remains an integral part of the SunDaze community, and you'll continue to see her gorgeous smile on our surf trips.

four women running on the beach all wearing surf wear from sundaze and holding hands

OUR VISION

From the very beginning, our vision has been to build a global community of like-minded individuals, uniting them through the spirit of SunDaze. One of the ways in which we do this is through our community on Instagram and in our Facebook group —a space where individuals can connect, arrange meet-ups for surf sessions, seek and share tips and advice, and foster meaningful connections.

We sincerely hope you find delight in our collections and eagerly anticipate glimpsing all of you wearing our pieces while embracing that coveted "SunDaze state of mind."

love for the planet

Join us on our journey of bridging the gap between sustainability and the fashion industry. We want to show you through complete transparency, that this goal is an achievable one.